Behavior Change Engine
Shift demand.
Encourage green travel.
Generate new revenue.
We help public transport agencies actively influence when, where, and how people travel. Deploy the Behavior Change Engine directly into your existing app via a lightweight mobile Software Development Kit (SDK), or launch it as our white-label app carrying your own brand — either way, it uses real-world travel behavior and predictive insights to deliver personalized, reward-based nudges, guiding travelers toward off-peak departures, alternative routes, and more sustainable modal choices. Delivered as a SaaS solution under a shared-revenue model, it turns your app into a new, self-funding revenue stream while easing pressure on your network.

Core Capabilities
Peak to off-peak demand shifting
Encourage travelers to adjust departure times, routes, or modes through timely, personalized nudges that relieve peak-hour pressure, improve capacity utilization, and support sustained ridership growth.
Congestion and traffic avoidance
Reduce crowding and traffic jams by promoting alternative routes and multimodal options based on real-time conditions — rewarding travelers for behavior changes that improve network flow and cut car journeys.
Shared-revenue partnership model
Deploy the Behavior Change Engine as a SaaS solution under a shared-revenue model — we co-invest in your rollout and share in the upside, turning your app's existing user reach into a new, self-funding revenue stream.
Solutions in Action
Real results. Real Partners.
Ready to actively shape travel behavior?
Let's explore how predictive, in-app nudges shift demand, reduce congestion, and improve everyday transportation.
More Solutions
Built for the challenges you face