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Behavior Change Engine

Shift demand.
Encourage green travel.
Generate new revenue.

We help public transport agencies actively influence when, where, and how people travel. Deploy the Behavior Change Engine directly into your existing app via a lightweight mobile Software Development Kit (SDK), or launch it as our white-label app carrying your own brand — either way, it uses real-world travel behavior and predictive insights to deliver personalized, reward-based nudges, guiding travelers toward off-peak departures, alternative routes, and more sustainable modal choices. Delivered as a SaaS solution under a shared-revenue model, it turns your app into a new, self-funding revenue stream while easing pressure on your network.

Core Capabilities

Peak to off-peak demand shifting

Encourage travelers to adjust departure times, routes, or modes through timely, personalized nudges that relieve peak-hour pressure, improve capacity utilization, and support sustained ridership growth.

Congestion and traffic avoidance

Reduce crowding and traffic jams by promoting alternative routes and multimodal options based on real-time conditions — rewarding travelers for behavior changes that improve network flow and cut car journeys.

Shared-revenue partnership model

Deploy the Behavior Change Engine as a SaaS solution under a shared-revenue model — we co-invest in your rollout and share in the upside, turning your app's existing user reach into a new, self-funding revenue stream.

Solutions in Action

Real results. Real Partners.

East Japan Railway Company

Japan

East Japan Railway Company

Activating behavior change with the world's largest operator, reducing peak-hour journeys by 21%.

MTA New York

Mobicia London

k kiosk (Valora)

Ditsch (Valora)

Kilian Ulm

Ready to actively shape travel behavior?

Let's explore how predictive, in-app nudges shift demand, reduce congestion, and improve everyday transportation.

Get in Touch